Goizueta Scholarship Essay Topics


Answer all essays, following the directions indicated in the questions. NOTE: Applicants who apply to more than one MBA program will only complete the essay question requirement related to their first-program preference.

  • Define your short-term post-MBA career goals. How are your professional strengths, past experience and personal attributes aligned with these goals? (300 word limit)
  • The business school is named for Roberto C. Goizueta, former Chairman and CEO of The Coca-Cola Company, who led the organization for 16 years, extending its global reach, quadrupling consumption, building brand responsibility, and creating unprecedented shareholder wealth. Mr. Goizueta's core values guide us in educating Principled Leaders for Global Enterprise. Provide an example of your leadership - professional or personal - and explain what you learned about yourself through the experience. (300 word limit)
  • Complete one of the following statements. (250 word limit)
    • I am passionate about...
    • The best piece of advice I've received is...
    • The best day of my life was...
    • A personal goal I want to accomplish is...
  • Share with the committee and your future classmates a fun or noteworthy fact about you. (25 word limit)

Optional Essay: If you have additional information or feel there are extenuating circumstances which you would like to share with the MBA Admissions Committee (i.e. unexplained gaps in work experience, choice of recommenders, academic performance issues or areas of weakness in application). Please limit your response to 250 words.

The purpose of The Goizueta Foundation is to assist organizations that empower individuals and families through educational opportunities to improve the quality of their lives. You can read more about the history and mission of The Goizueta Foundation at www.goizuetafoundation.org.

The Goizueta Scholarship application is now accepting applications. The scholarship is offered annually to eligible undergraduate Hispanic/Latino students to help fund their education at Armstrong.

Scholarship Eligibility

  • Hispanic/Latino student whose family/spouse/legal guardian resides in the United States (international students are not eligible)
  • A student currently pursuing an undergraduate degree at Armstrong, or an admitted student that plans to enroll in courses for Fall 2018
  • Demonstrates financial need, regardless of residency status
  • All Hispanic/Latino students that are U.S citizens, permanent residents, DACA recipients, or undocumented should apply
  • Meets overall 3.0 GPA requirement

You may access the scholarship application via the following link:


The scholarship portal will prompt you to log-in to your Armstrong PORT account, where you will be able to apply for the scholarship. The application and supporting documentation deadline (reference letters included) deadline is Feb 17th. 

If you have any general questions about the scholarship process, please feel free to contact Mrs. Lucero Aradillas at lucero.aradillas@armstrong.edu.


For more scholarship resources, visit Armstrong' Scholarship Bulletin board


Goizueta Foundation Scholarship FAQs

Must I have a 3.0 GPA in order to apply?

Yes, students must have a 3.0 GPA in order to be considered eligible for the scholarship.

The Goizueta Scholarship at Armstrong is committed to assisting Hispanic/Latino students that have a demonstrated record of academic strength. The minimum GPA requirement of 3.0 was instituted by the program as the basic academic premise in order to continue promoting academic achievement among our Hispanic/Latino students. Once selected, Goizueta scholars must continue to abide by the program's academic standard, as well as take on a commitment to serve their community through volunteer hours.  Normally, the scholarship's award amount is fairly generous, and the program receives a great amount of applications from both incoming and current students; thus, competition is high, and the minimum GPA requirement allows the committee to select students that have an academic record consistent to the program's goal and commitment.

How will I be asked to demonstrate financial need?

To determine need, there is one of two potions:

  • If you have completed the 2018-2019 FAFSA, we can determine your need via the FAFSA’s student aid report (SAR). We will obtain this information via your Armstrong’s student records and the office of Financial Aid. Once again, if you have completed the 2018-2019 FAFSA, you do not need to submit anything else.

How will my personal information (i.e. academic transcripts, background information, etc.) be obtained?

This information is pulled directly from your student record via SHIP.

What documents do I need to submit with my application?

You will only need to submit your two essays, and the three letters of recommendation from three different individuals, to complete your application. Everything should be submitted electronically using the scholarship software.

How do I submit my three letters of recommendations?

Once inside the application, you will be prompted to enter the names and emails of three individuals of your choice.  These individuals will receive an email from the software with a link to submit their electronic recommendation. They have until Friday, March 3rd to complete the recommendation. You will also have the ability to see the status of a recommendation letter by logging back into the scholarship software. Note: Mailed or emailed letters of recommendation will not be accepted.

What should my recommendation letters reflect on?

Your recommendation letters should reflect on your student contribution to all of the following areas:

  • Your academic record, goals, and future plans
  • Your personal strengths, such as motivation, leadership, and commitment
  • Your involvement in extra curricular activities and community service

Why do I need to certify that I release information?

All your identifying information from your SHIP account will be automatically released into the scholarship software. Because this information will be accessible to the scholarship committee, we need your authorization to move forward with the scholarship review process.

Overview of what you will need to complete the application:

  • Your PortID username and password. Newly admitted students can obtain this information via your admissions packet or by contacting Armstrong’s Admissions office at 912.344.2503 or admissions.info@armstrong.edu. If you are a current student and are having trouble remembering your PortID, please visit https://port-apps.armstrong.edu/lookup_id.php
  • The name and e-mails of three references that are able to write a recommendation letter for you. Please see question # 5 on this page for more details on the recommendation letters.
  • Write and submit two essays (each between 500-700 words) answering the two essay questions listed on the application. 
  • 2018-2019 FAFSA Student Aid Report   Please see question # 2 on this page for more details on this.

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